The Riverside Theater
The Riverside Theater Information
The Riverside Theater is a historic venue located in downtown Milwaukee. The 2,500-seat theater first opened in 1928 and has hosted a wide variety of performances, ranging from carnival acts to orchestras to comedians. But the venue’s true rise to fame began in the 1950s, when it became known for hosting some of the biggest names in rock ‘n’ roll.1
Stars like Bob Dylan, Steely Dan, and Lewis Black all performed at The Riverside Theater. Despite its age, The Riverside Theater has become known for its state-of-the-art lighting and sound systems, creating a truly unforgettable experience for guests.1
If you’re hoping to catch an act at this iconic Milwaukee venue, get your Riverside Theater tickets at AXS.
All Events
Venue Information
The Riverside Theater Policies
Before you arrive for a concert at The Riverside Theater, it’s a good idea to familiarize yourself with the venue’s policies to ensure a smooth experience.
- Re-Entry & Smoking: Smoking is not permitted in the venue. Refer to the official policy page for the most current guidance on re-entry policies.
- Payment Options: On-site purchases at The Riverside Theater are cashless. Major credit and debit cards, as well as mobile payments, are accepted.
- Prohibited Items: Weapons, signs and banners, selfie sticks, tablets and computers, and outside food and beverages are not permitted in the venue. Refer to the policy page for a complete list of prohibited items.
- Age Restrictions: Most events are all ages. However, some events may have age restrictions. Check the AXS listing to learn about applicable age restrictions.
For the most up-to-date guidance and information on regulations (including bag policies), check the official The Riverside Theater policy page.
Discover Other Venues in the Area
The Riverside Theater’s location in the heart of Milwaukee means that there are several other great venues nearby.
- Pabst Theater: Another historic venue in downtown Milwaukee, this theater first opened its doors in 1895. The venue has a capacity of about 1,400 people and hosts a variety of events, including concerts, comedy shows, and live theater performances.2
- Turner Hall Ballroom: Turner Ballroom was built as a hub for painters and other artists in the 1920s, but has transitioned into an event center that hosts concerts and private events. The venue can hold up to 987 people standing or 600 for seated performances.3
- Miller High Life Theater: Miller High Life Theatre is a large entertainment venue located in downtown Milwaukee. This popular venue has seating for 4,100 people, and has been a part of Milwaukee’s entertainment landscape since 1909.4
The Riverside Theater Parking and Directions
Whether arriving by car or public transportation, it’s easy to get to The Riverside Theater.
Public Transportation: Milwaukee County Transit operates several bus lines with stops close to the theater. Taxi and rideshare services are also available. There is even a Bublr Bikes rental station, Milwaukee’s bikeshare program, located nearby at Cathedral Square and Red Arrow Park.
Driving: The Riverside Theater is located at 116 W Wisconsin Ave, Milwaukee, WI 53203. There are several parking options close to the theater. Interstate Parking and Pabst Theater Group partner to offer parking passes for guests of the venue. These passes can be purchased in advance and are valid at Gimbels Structure.5 For more information, visit The Riverside Theater Parking page.
- Gimbels Structure: 555 N Plankinton Ave, Milwaukee, WI 53203
Food & Drink at The Riverside Theater
Beverage service is available during most events. Food availability may vary by event. The surrounding downtown Milwaukee area has plenty of restaurant and bar options to check out before and after your show.
About The Riverside Theater
The Riverside Theater has seen a wide range of uses over its nearly 100-year history. When it opened in 1928, it hosted carnival acts, including bicycle-riding bears and the World’s Tallest Man. In the 1930s, the venue began hosting popular dance bands, film stars, comedians, and other live acts. It became Milwaukee’s premier theater for orchestra shows as well, hosting some of the biggest musical names of the time period.4
In 1958, the Riverside Theatre made history as the first venue on Wisconsin Avenue to host a rock-and-roll show. Artists like Aretha Franklin, Johnny Cash, Chuck Berry, and Edgar Winter would grace the stage at what was rapidly becoming one of Milwaukee’s most iconic venues.4