Name: SUGAR
Start: 2026-10-20T20:00:00-04:00
Location: MegaCorp Pavilion

SUGAR

Get SUGAR tickets on AXS for alternative rock concerts, VIP options, and live performances featuring their biggest songs.

<?xml encoding="UTF-8">SUGAR is an alternative rock band featuring Bob Mould, David Barbe, and Malcolm Travis. Known for combining melodic songwriting with guitar-driven rock, the group has released acclaimed records including Copper Blue, Beaster, and File Under: Easy Listening.1Their music balances memorable hooks with loud, layered arrangements, showcased on songs such as If I Can&rsquo;t Change Your Mind, Helpless, and A Good Idea. The band&rsquo;s catalog remains a notable part of 1990s alternative rock and helped define its blend of melody and intensity.1Score <a href="https://www.axs.com/artists/1121397/sugar-tickets" target="_self">SUGAR tickets</a> on AXS and experience their music live.

<?xml encoding="UTF-8">SUGAR was formed in late 1991 by Bob Mould following his time with the punk rock band H&uuml;sker D&uuml;. Joined by bassist David Barbe and drummer Malcolm Travis, Mould launched the band as an outlet for a more melodic yet still powerful approach to alternative rock.1The trio quickly gained attention with the release of Copper Blue in 1992, which earned widespread critical acclaim and introduced songs such as Helpless and If I Can&rsquo;t Change Your Mind. The album's success helped establish SUGAR in the alternative rock scene and set the stage for the band&rsquo;s later releases.2

<?xml encoding="UTF-8">SUGAR&rsquo;s most recognized music emerged from the band&rsquo;s early 1990s debut album, Copper Blue. The following hits helped establish SUGAR as a notable presence within the alternative rock scene.<ul>
<li>If I Can&rsquo;t Change Your Mind (1993): If I Can&rsquo;t Change Your Mind is one of SUGAR&rsquo;s most recognizable songs. The track received significant airplay on MTV and alternative rock radio.1</li>
<li>Helpless (1992): Helpless was released as a single from Copper Blue and helped establish SUGAR&rsquo;s presence on alternative rock radio. It remains one of the band&rsquo;s best-known tracks.1</li>
<li>A Good Idea (1992): A Good Idea showcased SUGAR&rsquo;s combination of melodic hooks and guitar-driven rock. It remains a signature song from the band&rsquo;s catalog.2</li>
</ul>

<?xml encoding="UTF-8">SUGAR&rsquo;s live performances are known for their guitar-driven sound and direct approach. The band brings its alternative rock catalog to the stage with an energetic performance style. Fans can expect a setlist that highlights the music that helped define SUGAR&rsquo;s legacy.Buy <a href="https://www.axs.com/artists/1121397/sugar-tickets" target="_self">SUGAR tickets</a> at AXS and experience their alternative rock music live.

<?xml encoding="UTF-8"><ol>
<li><a href="https://sugarcopperblue.com/about/" target="_blank">About - SUGAR</a></li>
<li><a href="https://www.allmusic.com/artist/sugar-mn0000921598" target="_blank">SUGAR - AllMusic</a></li>
<li><a href="https://www.nme.com/features/1992-2-1045374" target="_blank">NME's Best Albums and Tracks of 1992 - NME</a></li>
<li><a href="https://www.villagevoice.com/1992-pazz-jop-between-rock-and-a-hard-place/" target="_blank">1992 Pazz &amp; Jop - Village Voice</a></li>
<li><a href="https://www.nme.com/nme-awards/awards-history/1992-606167" target="_blank">1992 Awards History - NME</a></li>
<li><a href="https://www.setlist.fm/setlists/sugar-3bd6c0a4.html" target="_blank">SUGAR Concert Setlist - Setlist.fm</a></li>
</ol>

J. Robbins

SUGAR has partnered with PLUS1 so that $2 per ticket goes to support The Trevor Project, and their work providing crisis intervention and suicide prevention services for LGBTQ+ youth. TheTrevorProject.org
The event organizer has decided that ticket transfer will be delayed for this event. Ticket transfer will be available on or about 10/17/2026. Please review the terms of AXS’s Purchase Agreement (axs.com/purchaseagreement) for more information.

High Road Touring

AEG Presents Owned and Operated

Death or Glory

AEG Presents

<a href="/artists/1121397/sugar-tickets">SUGAR</a>

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MegaCorp Pavilion

<?xml encoding="UTF-8">MegaCorp Pavilion is an indoor/outdoor music venue in Newport, KY, just across the Ohio River from <a href="https://www.axs.com/category/cities/4508722/cincinnati-oh" target="_blank">Cincinnati, OH</a>. The venue features modular stages and hosts comedians, musical acts, and sporting events such as boxing matches.1With its industrial style and variety of concert spaces, MegaCorp Pavilion offers a unique setting for both intimate performances and lively rock concerts. Notable acts that have performed at the venue include <a href="https://www.axs.com/artists/111902/the-smashing-pumpkins-tickets" target="_blank">The Smashing Pumpkins</a> and <a href="https://www.axs.com/artists/109968/kesha-tickets" target="_blank">Kesha</a>.1Visit AXS today to get your <a href="https://www.axs.com/venues/128067/megacorp-pavilion-newport-tickets" target="_self">MegaCorp Pavilion tickets</a> for the next big show.

Buy MegaCorp Pavilion tickets on AXS for concerts, comedy shows, and special events in Newport, KY. Explore upcoming performances, seating options, and event details today.

<?xml encoding="UTF-8">For the smoothest experience, it&rsquo;s best to familiarize yourself with the venue policies before visiting in person:<ul>
<li>Re-Entry &amp; Smoking: Almost all shows and events have a &ldquo;no re-entry&rdquo; policy. All indoor shows are non-smoking, while smoking/vaping is allowed in outdoor, open-air spaces.2</li>
<li>Payment Options: MegaCorp Pavilion updated its policy in 2026 and no longer accepts cash at the box office.3</li>
<li>Prohibited Items: No outside food/drinks, blankets/chairs, weapons, lights/noisemakers, large electronics, recording equipment, non-service animals, or oversized bags.2 Refer to the policy page for a complete list of prohibited items.</li>
<li>Age Restrictions: Events are open to all ages unless otherwise specified. Guests of all ages require a ticket.2</li>
</ul>For the most up-to-date guidance and information on regulations (including bag policies), check the official <a href="https://promowestlive.com/cincinnati/faq" target="_blank">MegaCorp Pavilion policy page</a>.

<?xml encoding="UTF-8">MegaCorp is close to several other popular venues, both in Newport and in nearby Cincinnati:<ul>
<li><a href="https://www.axs.com/venues/122162/paycor-stadium-cincinnati-tickets" target="_blank">Paycor Stadium</a>: Home of the <a href="https://www.axs.com/teams/1116908/cincinnati-bengals-tickets" target="_blank">Cincinnati Bengals</a>, this large outdoor stadium hosts NFL games, major concerts, and large-scale events, drawing crowds from across the region.5</li>
<li><a href="https://www.axs.com/venues/101363/heritage-bank-center-cincinnati-tickets" target="_blank">Heritage Bank Center</a>: This major indoor arena is located along the riverfront in Cincinnati, hosting touring shows, concerts, and sporting events throughout the year.6</li>
<li><a href="https://www.axs.com/venues/130561/the-southgate-house-revival-newport-tickets" target="_blank">The Southgate House Revival</a>: An intimate 600-seat live music venue, it&rsquo;s a repurposed 19th-Century church, with a large sanctuary and several smaller performance spaces.7</li>
</ul>

<?xml encoding="UTF-8">MegaCorp Pavilion offers onsite parking and is accessible by public transit.Public Transportation: Newport&rsquo;s Transit Authority of Northern Kentucky (TANK) bus system has several routes that stop near MegaCorp Pavilion.4Driving: MegaCorp Pavilion is located at <a href="https://maps.app.goo.gl/MmXBrUz1C7nbbAgW8" target="_blank">101 W 4th St, Newport, KY 41071</a>, and offers an onsite parking garage accessible from W 3rd St and W 4th St:<ul>
<li>Ovation Parking Garage at <a href="https://maps.app.goo.gl/2Z1ZQgf6Pgecxig29" target="_blank">123 W 4th St, Newport, KY 41071</a></li>
<li>Public Parking at <a href="https://maps.app.goo.gl/73AMenFmPMcV123D6" target="_blank">1500 Ovation Wy, Newport, KY 41071</a></li>
</ul>

<?xml encoding="UTF-8">Most events have food and beverages, including alcohol, available at concession stands. Concessions offer pizza slices, sodas, beer, seltzers, and canned cocktails. There are also several restaurants within minutes of the venue for pre- or post-show dining.Newport on the Levee, a retail and entertainment complex less than half a mile away, features popular dining chains. Just across the Ohio River is The Banks, another retail development with several bars and restaurants.

<?xml encoding="UTF-8">MegaCorp Pavilion opened in 2021 as the PromoWest Pavilion at OVATION. It was the third indoor/outdoor venue of its kind in the US, following in the footsteps of its sister venues <a href="https://www.axs.com/venues/101664/kemba-live-columbus-tickets" target="_blank">KEMBA Live!</a> and <a href="https://www.axs.com/venues/118342/stage-ae-pittsburgh-tickets" target="_blank">Stage AE</a>.1MegaCorp Logistics became the naming rights partner for the venue the year after the venue opened. The company has an office located next door to the pavilion.8In addition to the open-air amphitheater, MegaCorp Pavilion features a multi-level complex of spaces, including a music hall and club. The venue hosts over 100 performances each year, as well as private events in its modular ballroom.

<?xml encoding="UTF-8"><ol>
<li><a href="https://promowestlive.com/our-venues/megacorp-pavilion" target="_blank">MegaCorp Pavilion - PromoWest Productions</a></li>
<li><a href="https://promowestlive.com/cincinnati/faq" target="_blank">Frequently Asked Questions - PromoWest Productions</a></li>
<li><a href="https://www.citybeat.com/music/newports-megacorp-pavilion-no-longer-accepting-cash-at-box-office/" target="_blank">Newport&rsquo;s MegaCorp Pavilion no longer accepting cash at box office - CityBeat</a></li>
<li><a href="https://www.tankbus.org/bus_routes/" target="_blank">Bus Routes - TANK</a></li>
<li><a href="https://www.bengals.com/stadium/history" target="_blank">Paycor Stadium History - Cincinnati Bengals</a></li>
<li><a href="https://heritagebankcenter.com/" target="_blank">Home - Heritage Bank Center</a></li>
<li><a href="https://cincymusic.com/blog/2016/04/neighborhood-venues-of-cincinnati-the-southgate-house-revival" target="_blank">Neighborhood Venues of Cincinnati: The Southgate House Revival - Cincy Music</a></li>
<li><a href="https://www.megacorplogistics.com/megacorp-pavilion-exclusive-naming-rights-promowest-productions-aeg/" target="_blank">MegaCorp Logistics Introduces MegaCorp Pavilion by Announcing Exclusive Naming Rights of PromoWest Productions/AEG Presents Concert Venue in the Greater Cincinnati Area - MegaCorp Logistics</a></li>
<li><a href="https://promowestlive.com/our-venues" target="_blank">Our Venues - PromoWest Productions</a></li>
<li><a href="https://promowestlive.com/cincinnati/megacorp-pavilion/accessibility" target="_blank">Accessibility FAQ - PromoWest Productions</a></li>
</ol>

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SUGAR

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