Joyner Lucas

Joyner Lucas is a two-time, Grammy-nominated hip-hop artist, entertainer, actor and entrepreneur. Over the course of his distinguished career, he has released several platinum and gold projects and singles, such as “ISIS,” “I’m Not Racist,” “Ramen & OJ,” “ADHD,” and “Your Heart,” among others. 

Along the way, Joyner unveiled a never-ending stream of music and collaborations with fellow superstars such as Will Smith, J. Cole, Lil Baby, Eminem, Future, Chris Brown, Ashanti and more. His fluid flow, impeccable wordplay and vivid storytelling skills have made the Worcester, Massachusetts native one of the biggest and most talented independent artists in the world. 

He parlayed that passion into a career and, by 2015, Joyner reached a turning point with the release of his break-out viral video for “Ross Capicchioni” from his mixtape, Along Came Joyner. 

He would make an indelible imprint on the music industry in 2017 with the release of his transcendent single, “I’m Not Racist,” which touched on race relations in America and resulted in his first-career Grammy nomination for “Best Music Video.” That same year, Lucas also earned a separate Grammy nomination for “Best Rap Song” for his collaborative effort with Eminem on “Lucky You.” 

Joyner maintained that momentum in route to releasing his long-awaited, debut studio album, ADHD, in March 2020. The project debuted in the Top-10 of the Billboard 200, earned RIAA gold certification, sparked a much-needed conversation about mental health and established a new template for success that independent artists could follow. He is slated to release his sophomore studio album – Not Now I’m Busy – in March 2024, culminating the long-anticipated wait for new music.

To further empower emerging artists, Joyner and his business partner Dhruv Joshi teamed up to co-found Tully, a platform that offers a 360 suite of tools for artists to manage and grow their careers. The service provides guided workflows, structured asset management, templated industry contracts, publishing, licensing support, music distribution, management features and more. 

Joyner’s innovative work on Tully ultimately prompted Sony Music Entertainment to make a strategic investment into the platform at the onset of 2020. The two powerhouses would go on to announce an expansion of features to lift the platform to new heights.