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Allday is known for being nobody but himself. After a string of successful self-released singles, EPs and mixtapes, the LA-via-Melbourne Australia rapper dropped his debut album, ‘Startup Cult’.
The record landed him a number 3 spot on the ARIA Charts - falling behind to only SIA and Ed Sheeran - and spawned hit singles in ‘Right Now’ and ‘You Always Know The DJ’, and caught the ear of seasoned tastemakers like Sway Calloway, Complex, and Pigeons & Planes.
It’s safe to say that ‘Startup Cult’ has fixed Allday firmly in the hearts of music lovers: the LP scooped up over 22 million streams and sold over 20,000 units just at home. It's success has seen Allday headline festivals, tour the USA and completely sell out multiple Australian tours in a snap.
A couple of features (Troye Sivan, Asta) and a mixtape or two later, and Allday’s latest giving is ‘Raceway’ - lifted from a highly anticipated new full-length set for an April 2017 release, and setting off sparks of excitement amongst his 500,000+ social media followers.