BIG3

"Now that we're back in 20,000-seat arenas, we know that we will own the summer," said BIG3 CEO and co-founder, Ice Cube. "Our fans don't just come for games, they come for the full BIG3 experience, on and off the court. We have persevered for six seasons against all odds and expectations – even through COVID-19 – because we have the most skilled players, innovative partners, the best venues, and most importantly, the best fans in sports. We will continue to break barriers and bring in viewers by providing the best sports experience of the summer all season long."

Off the court, the BIG3 was officially certified as a Black-Owned and Operated business by ByBlack and the U.S Black Chambers Inc., establishing the first and only professional sports league to be certified and distinguishing the BIG3 as part of the ByBlack network. In March, The BIG3 was named "Best in Web3" by Sports Business Journal for the league's groundbreaking Web3 Project, Forever Experience Action Tokens (FEATs), offering utility and ownership-like value in BIG3 teams via blockchain technology. In season five, it was Stephen Jackson's Trilogy who took home the Dr. J Championship Trophy to become the first-ever back-to-back BIG3 champions and the first team in league history to win three titles.