Latin urban’s new generation has a name and it’s Jhayco. Straight from the island of enchantment arrives Jesús Manuel Nieves Cortés, better known as Jhayco, a trailblazer and phenomenon that has somehow managed to shape and disrupt the music industry, all at the same time. Originally born in Rio Piedra, Puerto Rico, Jhayco lived in New Jersey for most of his childhood. At the age of 12 he returned to Puerto Rico and found that a new style of music had increased in popularity. That was when he fell in love with urban music, listening to Don Omar, a sound that helped define his future as a singer-songwriter and artist forever. From the early age of 14 he began to produce and compose songs, and it was only two years later, at the age of 16, that his work as producer and composer in Tito El Bambino’s album ‘Invencible’ granted him his first GRAMMY. Catapulted into a promising career as a composer, he began working hand in hand with great artists like Zion & Lennox, Natti Natasha and Nicky Jam, among others. All the while, he would continue to develop his own sound and discover his style, eventually releasing his first songs. Jhayco continued working as a composer and producer, taking home his second GRAMMY Award for Best Urban Album for J Balvin’s 2018 album ‘Vibras,’ for which he wrote four songs. He also won Song of the Year awarded by the Songwriters Association, ASCAP, for the song “I Like It” by Cardi B, J Balvin and Bad Bunny. Two more of his songs, “Criminal" and "No Es Justo” also received awards. He became a household name in the urbano scene with his massive worldwide hit “No Me Conoce,” which later had reggaeton superstars J Balvin and Bad Bunny in a remix that skyrocketed him to the top of the charts. It maintained its spot among the most watched videos and most listened songs globally, in addition to being among the Top 5 in Billboard’s Hot Latin Songs and on the general market’s Hot 100 list. His album, “Famouz”, composed entirely by him and in which he also acted as the executive producer, charted on Billboard’s Top 10 Latin Albums in the United States for more than 70 weeks. With “Famouz Reloaded” he debuted in the Top 10 Latin charts on Apple Music in 23 countries, featuring collaborations with the genre’s heavy hitters such as J Balvin, Ozuna, Bad Bunny, Wisin y Yandel, Zion & Lennox and Karol G, among others. Jhay has been praised and recognized as an artist that stands out within the urban music scene, not only by the media and the genre’s heavy hitters, but also by music fans around the world. He is the genius behind some of the biggest Latin hits in the world (including Dakiti, No Me Conoce, Medusa, among others). With over 16 billion combined streams, the trailblazing Puerto Rican artist has helped shape the landscape of urban music today. Jhayco presents a new age in the urban scene, crafting an international sound for the Latin genre and taking it to global stages for his diverse and continually growing fanbase. Jhayco’s latest album Timelezz was #1 on iTunes Latin Chart and #2 on Billboard. Jhayco’s song “Dakiti” with Bad Bunny led him to #1 on the Billboard Global 200. With over 30m monthly Spotify listeners and part of the Billion Club Playlist with “Dakiti” Jhayco has a fan base of 1.8m TikTok followers, 5m Instagram followers and 3.7b+ combined YouTube views and part of the Billion Views Club on both Spotify and YouTube with “No Me Conoce” and “Dakiti”. Forthcoming Vida Rockstar tour kicking off in Mexico; previous Premio Tu Musica Urbano nominated Timelezz Tour throughout 2021 and 2022; sold out shows including 3 nights at the iconic Coliseo of Puerto Rico